The Pros and Cons of Coupons

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With today’s trend of consumers to shift to e-commerce, more and more businesses look for ways to attract customers. One of which is to offer coupons to the price conscious consumers. A coupon, in the world of marketing, is a discount or rebate ticket used by retail stores as sales promotion. Promo coupons could be applied in different types of discounts, free shipping, free trials, […]

The Game Changers of the E-Commerce Evolution

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Since the beginning of World Wide Web in 1989, thousands of other new technologies have emerged to be a part of the history of e-commerce. The internet has given us anything that made our lives simple and complex all at the same time. In this digital age, everything is literally at our fingertips. We can socialize, read the news, book a car, and even have […]